November 24, 2022
NEWS | GET AHEAD OF YOUR SPRING CAMPAIGN
The busiest shopping days of the year are upon us and shoppers around the world…
November 22, 2022
NEWS | HOW RETAIL MARKETING AFFECTS SHOPPER BEHAVIOUR
Retail marketing refers to how brands promote their product in-store. It’s one of the more…
November 18, 2022
NEWS | 3 TYPES OF SHOPPERS
A shopper profile helps marketers define their target market so they can tailor their campaigns…
September 30, 2022
SUSTAINABILITY | GO-GREEN WITH ECO-RETAIL
Sustainability in retail is under the microscope now more than ever. Consumers are increasingly more…
September 20, 2022
CAPABILITIES | UNDERSTANDING YOUR POINT OF SALE PERFORMANCE
A heat map is a visual representation of data that helps retail marketing professionals understand…