Client: Purdys Chocolatier  |  Brand: Purdys

Purdys finds
its sweet spot

Bringing the Purdys experience to grocery retail with a display built to stand out and sell.

A New Place to Show Up

Purdys was moving into select Save-On-Foods locations across Canada. The opportunity was to take everything distinctive about the brand - its heritage, premium feel and unmistakable identity, and make it work in a completely different retail environment.

Close-up of the Purdys Chocolatier retail display's top shelf and branded header panel

Built From the First Sketch

The process started with more than how the display should look. From the first sketch, we were thinking about structure, production and how the display would work in-store. Creative and practical decisions happened together, so the idea could keep moving forward without losing what made it good in the first place.

Premium Meets Practical

Rich Purdys purple, gold accents, embossed branding and angled shelves brought the brand to life with a premium finish and clear product presentation. Corrugate kept the display lightweight and retail-ready, while the compact footprint and accessible shelving made it easy to place, shop and replenish.

3D render of three Purdys Chocolatier retail display towers showing the tiered shelving and branded packaging
Right side view of the Purdys Chocolatier retail display showing the tiered shelving and reflective finish

True to the Original

From hand sketch to 3D design to the finished piece, the original thinking stayed remarkably intact. The result brought the look and feel of Purdys into grocery retail in a way that felt considered, distinctive and completely buildable.

Because a great render can sell the idea. The display still has to sell the product.

Early concept sketch and color palette for the Purdys Chocolatier display, including purple, gold and brown swatches
Split image showing the Purdys display design evolving from hand sketch to finished retail display
Behind-the-scenes screenshot of the Purdys display being modeled in 3D design software

Got an idea worth building?

Our designers think beyond the render—bringing creative, structural and production expertise together from day one.

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